About the Journal

Digital Marketing Insight (DMI) is a scientific journal focused on the development of knowledge and practices in the field of digital marketing. The journal publishes research articles, theoretical studies, case studies, and critical reviews that explore various aspects of digital marketing, including digital strategies, online consumer behavior, social media, marketing technologies, e-commerce, marketing data analytics, as well as current trends and innovations in the digital era.

DMI aims to serve as a platform for academics, practitioners, and researchers to share knowledge and recent findings that are relevant to the dynamic world of digital marketing.